Mice Love Rice

Posted on February 7, 2008 by Brian Kennan

This week's issue of The Economist has some interesting numbers on Internet usage in China. The most intriguing statistic, at least to me, is that the ringtone of the song "Mice Love Rice" brought in $10 million in 2005. Who knew?

Anyway, here are the other staggering stats:

  • The number of internet users in China is currently 210 million. (That's more than three times as many users as in India.)
  • Internet penetration is only about 16%. (Read: lots of room for growth.)
  • "Leading" Chinese Internet firms have operating margins of 28%. (Compare that with the 15% that comparable American companies earn.)
  • China has 500 million mobile phones.

Much more here.

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